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IJ Pharmaceutical Research

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Scopus by Title (Ref)

1. Overview of the Marketing Strategies Adopted by Different Pharmaceutical Companies

- Kumar P. , et al.

2. Aggressive medicine promotional activity of pharmaceutical industry all over the globe: Who will do the highly risky job to defy the monstrous financial tyrant?

- Haque M. , et al.

3. Pharmaceutical industry in export marketing: a closer look at competitiveness

- Mohammadzadeh M. , et al.

4. Promotion decisions under asymmetric demand-generation information: self-operated, online-platform and offline-outlet Strategies

- Chen P. , et al.

5. Pharmaceutical marketing strategies' influence on physicians' prescribing pattern in Lebanon: Ethics, gifts, and samples

- Khazzaka M. , et al.

6. Factors correlating to the propensity of general practitioners to substitute borderline vitamin B12 deficiency

- Cham G. , et al.

7. Generic versus branded medicines: An observational study among patients with chronic diseases attending a public hospital outpatient department

- Das M. , et al.