The findings of this study revealed that experiential attitudes and self-efficacy predict the intention to use seatbelts. Furthermore, instrumental attitudes also affected this variable. In individuals who used seatbelts for personal safety, the intention was the strongest predictor of behaviour, while those who used the seatbelts for enforcing laws did not intend to do so as their behaviour was under the influence of laws. Moreover, the findings showed that the descriptive norm and having a model were a construct making individuals use seatbelts for safety purposes.
Values and expectancy beliefs guide behaviours. In other words, individuals are more inclined to engage in health behaviour when they believe they can do it. In this regard, the findings of this study showed that self-efficacy predicts the intention and behaviour of using seatbelts. Moreover, in the other studies, self-efficacy was correlated with the behavior of using seatbelts (
3,
19). This finding confirms with the present findings.
In several studies (
3,
7,
13,
20,
21), the attitude was a predictor of the intention and behavior of seatbelts, so that a positive attitude would increase the intention and behavior of using seatbelts. This is consistent with the findings of this study.
In the present study, consistent with the findings of Simsekoglu’s and Lajunen study (
7), the perceived behavioral control, which represents the effect of facilitators and inhibitors, did not predict the intention and behavior of using seatbelts. However, this finding is in contrast with the findings of some other studies (
3,
13,
22). One of the reasons for this inconsistency is that all automobile companies are now obliged to equip vehicles with mechanical equipment facilitating the use of seatbelts, therefore, given the public access to these facilities, this construct does not predict the use of seatbelts.
Regarding the subjective norms, the results of the present study indicated that this construct does not predict the intention and behavior of using seatbelts. To justify this finding, it can be noted that in Iran, in urban trips, most of the front-seat occupants do not use seatbelts, In this regard, one study in Iran reported that only 34% to 44% of the front-seat occupants use seatbelts (
8); therefore the important people such as parents and relatives do not recommend using seat belt. This finding contradicts with those of studies conducted on drivers (
3,
7,
13,
23). This is due to the severe legal action against drivers that not using seat belts, therefore the legislator is the most important advocator for this behavior.
In individuals who use a seatbelt for safety, only a descriptive norm could predict this behavior. In other words, those who had a good practical model in their family for using seatbelts were more likely to wear seatbelts for safety purposes than those who used seatbelts for enforcing laws. One study showed that drivers whose friends and family members used seatbelts on roads, were more likely to use seatbelts (
24). Moreover, in Cunill et al.’s study, individuals who did not use seatbelts reported that their friends and family members rarely used to wear seatbelts. This is in line with the findings of the present study (
23).
In this study, the instrumental attitude, which consists of behavioral beliefs and outcome evaluation, has a negative relationship with using seatbelts, so that increasing instrumental attitudes reduces the behavior of using seatbelts. In this study, the participants reported negative consequences for using seatbelt, including stocked in a car during an accident, harass, harsh and annoying, limited movement, and so on. Accordingly, the present study revealed a negative relationship between the instrumental attitude and the behavior of using seatbelts. Since in the previous studies, instrumental attitudes were not examined, more studies are required in this regard. However, Gras et al. documented that some barriers to using seatbelts, including discomfort, boredom, and limited movement, do not allow the use of seatbelts (
24). Furthermore, in Cunill’s study, the findings showed that most individuals who did not use seatbelts on urban roads believed that the seatbelts were not comfortable (
23).
5.1. Conclusion
According to the findings of this study, individuals who use seatbelts for enforcing laws wear them with no intention. Therefore, since the intention is an important predictor of this behavior, it is believed that those who use seatbelts for safety purposes are more likely to continue the same behavior since their intention predicts the seatbelt use behavior. Moreover, since the descriptive norm, i.e., having a practical mode, is an important factor in using seatbelts for health purposes, families, especially parents, should be advised to use seatbelts in urban and rural travels so that their children would become permanent seatbelt users in the future. The findings of this study also showed that experimental and instrumental attitudes, i.e., individual perceptions about the comfort and safety of seatbelts, are important factors in using seatbelts; therefore, automobile companies should design seatbelts making passengers feel more comfortable and minimize their travel restrictions. With increasing safety, individuals’ attitudes (instrumental attitude) toward the negative consequences of using seatbelts would gradually be eliminated. In this regard, there are two implications to the finding of this study. First, in designing training programs, the emphasis should be on changing individuals’ perceptions of the negative consequences of using seatbelts, and individuals need to be more aware of their role models for their family members and children in using seatbelts. Second, automobile manufacturers need to focus on designing more comfortable and safer seatbelts.
This study had some limitations. First, given the cross-sectional design of the study, causal relationships are not decisive. Second, self-reports may lead to the overestimation of the concerned behavior and constructs. However, because of the anonymity of the questionnaires, these effects can be disregarded. Third, another limitation of this study was that the study was conducted only in one of the provinces in Iran (Bushehr province).
Finally, it is suggested to conduct further qualitative studies to extract other important components and add other constructs such as moral norms to this theory to increase its predictive power.