One of the strategies to increase the oral cancer awareness with long-term effects is the use of educational pamphlets. It is also possible to hand in the pamphlet to someone else after reading it without damaging it. A properly designed pamphlet can have a strong effect on the audience and is a proper adjunctive educational tool. The results of the present study showed that the overall knowledge of high school students on oral cancers was poor. Although education through pamphlets increased the knowledge, the knowledge level was still poor (a mean knowledge level of < 50%). Therefore, it seems it is necessary to use other techniques that are more appealing to the students in order to promote their knowledge on oral cancers. An important consideration in the present study was the fact that the pamphlets increased the knowledge levels of males more than those in females, which might be attributed to more intense curiosity in males compared to females in relation to cigarettes and other tobacco products. Oral cancer is one of the life-threatening conditions with a survival rate of 80% if it is diagnosed in early stages. However, if it is discovered after metastasis, the survival rate decreases to less than 30%. Although lack of sufficient general knowledge is considered one of the potential obstacles to the early detection of oral cancers, only a limited number of studies have been carried out on the knowledge of the general population about oral cancers in Iran. Tadbir evaluated the general knowledge levels on oral cancers in Shiraz and reported a poor knowledge in this respect (
6). Pakfetrat evaluated the knowledge levels in relation to oral cancers in Mashhad and reported that 89.4% of the population had a poor knowledge on oral cancers (
2). Motallebnejad reported that the general population in Babol had a very poor knowledge about oral cancers, with a knowledge score of 1.47 out of 10. Education was provided for the subjects on oral cancers, which resulted in an increase in knowledge scores of the subjects to 5 out of 10 after a month (
7). The results of the present study showed a high rate of the use of cigarette and tobacco products in high school students (35%). It seems that this period of life is very important in relation to forming habits and lifestyles of the students. Therefore, promoting the awareness of this age group might have a great role in decreasing the high-risk behaviors. Unfortunately, a very limited number of studies have evaluated the role of education in relation to oral cancers in this age group. Matiss provided female high school students with the educational programs to give up smoking in a dental educational center and reported that the awareness of the education group increased compared to the control group (
8). In another study conducted in a technical institute on 15- to 25-year-old students, Multani showed that 47.8% of subjects used the different forms of tobacco and only 71.7% of them were aware of the detrimental effects of smoking (
9). Orlando evaluated the awareness of high school students and reported that only 6% of the subjects were aware of the relationship between smoking and oral cancers. Overall, the knowledge of students on cancer prevention methods was poor (
10).
In addition, several studies have evaluated the role of education in increasing the knowledge of patients about oral cancers.
Loperz-Jornet et al. (2013) evaluated the effects of 3 different educational methods with the use of films, pamphlets, and interviews on patients over 40 years and reported that the subjects’ awareness about oral cancers increased 4 weeks after intervention, with no significant differences between the 3 methods (
11).
Boundouki et al. (2004) evaluated the effect of educational pamphlets on the awareness of patients about oral cancers and reported that the patients’ awareness was higher immediately after studying the educational pamphlets and 8 weeks after it was compared to those not receiving such pamphlets (
12).
Humphries et al. (2001) evaluated the effects of educational pamphlets on oral cancers and reported that immediately after reading the pamphlets (immediate knowledge), there was an increase of 5 points in the scores of these subjects compared to those not receiving such pamphlets. Contrary to the present study, in that study, gender had no effect on awareness. The researchers in the above study did not evaluate the long-term effects of educational pamphlets (
13).
In conclusion, despite the fact that the educational pamphlet was useful, it had low efficacy, which might be attributed to the more interesting nature of other more active educational methods, such as lectures or workshops for this age group. On the other hand, it seems that repetition of the required educational programs is necessary to more effectively keep them in mind. Considering the importance of oral cancers and the high rate of using different tobacco products and easy access to them, it is suggested that educational programs on the prevention of oral cancers and the relevant factors be included in high school educational curricula and more supervision be implemented on the sale of these products to individuals under 18 years.