Vitexagnus-castusL. (chaste tree) is a small shrub, native to Greece and Italy and has been naturalized to warm climates in the United-states. Its peppery fruit has been used as medicine for at least two thousand years. According to the historical reports, it has been used to treat hangovers, flatulence, fever and constipation. It was also recognized to bring on menstruation and relieve uterine cramps. Fruits are recommended not only as an emmenagogue but also as a lactation stimulator. Nowadays, chasteberry is used to condition the female reproductive system that may stem from latent hyperprolactinemia or corpus luteum insufficiency (
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2). The commission E approved the use of chaste tree fruit for irregularities of the menstrual cycle, premenstrual complains and mastodynia (
3). The plant fruits include the flavonoids (casticin, penduletin and chrysophanol D), alkaloids (viticin), iridoids (aucubin and agnuside) and volatile oil (
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4). Many commercial dosage forms have been made using chaste tree fruits. They are standardized according to their iridoid or flavonoid contents (
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6). Aucubin is an iridoid glycoside which can be selected as a marker component in some drug formulations. Different methods can be employed to quantitative analysis of plants’ components specially Gas Chromatography (GC) and High-performance liquid chromatography (HPLC) which are most popular. These two techniques need the plant matrixes to be cleaned up which is usually a prolonged and difficult process and using special instruments and materials are obligated (
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9). Moreover, GC is a technique that is only used for assay of volatile compounds directly. In order to analyze the non-volatile constituents, derivatization is necessary which takes time and is not cost-benefit. In addition, recovery percentage should be considered (
10). Therefore, developing a new simple, rapid and accurate method for quantization of plant components is important. High performance thin-layer chromatography (HPTLC) is one of the useful methods which doesn’t need tedious clean up and by using appropriate mobile phases and reagents, all interfering agents will be omitted. It is a very rapid, accurate and precise chromatographic technique for many herbal components assay and can be used for routine quality control of herbal products (
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15). Thin layer chromatography (TLC) is a popular method especially for screening and identification of many substances. This technique enables parallel separation and direct comparison of standards with sample components by using various chromatographic systems, as well as development and detection modes. By using TLC technique, determination of semi-volatile substances could be easily carried out as well (
16). In this research, quantitative analysis of aucubin in chaste tree fruits by means of HPTLC-densitometry method has been developed and validated for selectivity, linearity, accuracy, intra and inter-day precision.